Social Media Manager / Copywriter

Job Summary

Fresher Job is seeking a dynamic and creative Social Media Manager / Copywriter to join our vibrant team. In this dual role, you will be responsible for developing and executing innovative social media strategies that elevate our brand presence and engage our target audience. You will also craft compelling copy that resonates with our community and enhances our marketing efforts. The ideal candidate possesses a blend of strategic thinking, creativity, and strong writing skills, with a passion for storytelling and a keen understanding of the digital landscape.

Key Responsibilities

• Develop and implement social media strategies to increase brand awareness and engagement across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
• Create, edit, and publish high-quality content tailored for different social media channels, ensuring a consistent voice and tone.
• Monitor social media trends, competitor activities, and industry developments to inform content strategy and identify opportunities for growth.
• Engage with our online community, responding to comments and messages promptly and professionally.
• Collaborate with the marketing team to align social media efforts with overall marketing campaigns and brand messaging.
• Analyze and report on social media performance metrics, making data-driven recommendations for improvement.
• Write and edit copy for website content, email campaigns, and promotional materials.
• Stay up-to-date with best practices in social media and copywriting, continuously refining strategies to enhance effectiveness.

Required Skills and Qualifications

• Bachelors degree in Marketing, Communications, Journalism, or a related field.
• Proven experience in social media management and copywriting, preferably in a corporate or agency environment.
• Strong understanding of social media platforms, trends, and best practices.
• Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
• Ability to create engaging and persuasive content tailored to diverse audiences.
• Proficient in using social media management tools and analytics software.
• Excellent organizational skills and the ability to manage multiple projects simultaneously.
• Strong interpersonal skills and the ability to work collaboratively in a team environment.

Experience

• Minimum of 2-3 years of experience in social media management and copywriting.
• Demonstrated success in executing social media campaigns that drive engagement and growth.
• Experience with content creation, including graphics, videos, and other multimedia formats, is a plus.

Working Hours

• Full-time position, Monday to Friday, with flexible working hours available.
• Occasional evening or weekend work may be required to meet project deadlines or engage with online events.

Knowledge, Skills, and Abilities

• In-depth knowledge of digital marketing principles and social media algorithms.
• Strong analytical skills, with the ability to interpret data and make strategic decisions.
• Creative mindset with the ability to generate innovative ideas and solutions.
• Strong time management skills and the ability to work independently and as part of a team.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• Flexible working hours and the option for remote work.
• Professional development opportunities and support for continuing education.
• Collaborative and inclusive work culture that values creativity and innovation.

Why Join

At Fresher Job, we believe in fostering a culture of creativity and collaboration. Join us to be part of a team that is passionate about empowering individuals and transforming the job search experience. You will have the opportunity to make a real impact, develop your skills, and grow your career in a supportive environment.

How to Apply

If you are ready to take your social media and copywriting skills to the next level, we would love to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and samples of your work to us.