Fresher Jobs is seeking a highly motivated and results-driven Lead Generation Specialist to join our growing team in a remote capacity across the USA. This role is ideal for individuals who thrive in a fast-paced B2B SaaS startup environment, have excellent communication skills, and enjoy using data-driven strategies to identify and qualify business opportunities.
As a Lead Generation Specialist, you will be responsible for researching potential clients, identifying key decision-makers, and generating qualified leads for our sales team. You will work closely with marketing and sales departments to execute targeted outreach campaigns, optimize lead pipelines, and contribute to the company’s overall revenue growth.
This is an exciting opportunity for self-starters who are eager to make an impact, build valuable business relationships, and play a vital role in scaling a dynamic tech organization.
Key Responsibilities:
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Research and identify potential B2B prospects within the SaaS and technology sectors using online tools, social media platforms, and industry databases.
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Develop and execute multi-channel lead generation campaigns through email outreach, LinkedIn engagement, cold calling, and marketing automation tools.
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Qualify inbound and outbound leads by assessing their fit, intent, and potential business value.
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Maintain accurate lead data in the company’s CRM system (HubSpot, Salesforce, or similar), ensuring all communication and progress are tracked.
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Collaborate closely with the sales and marketing teams to refine lead generation strategies, messaging, and targeting criteria.
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Conduct initial discovery calls to gather information about client needs and determine sales readiness.
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Monitor and analyze campaign performance, providing actionable insights to improve lead conversion rates.
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Meet or exceed monthly and quarterly lead generation and qualification targets.
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Stay up to date on B2B SaaS industry trends, competitive landscape, and emerging technologies to strengthen prospecting approaches.
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Support marketing efforts in A/B testing messaging, building lists, and executing nurture campaigns.
Required Skills and Qualifications:
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Bachelor’s degree in Business, Marketing, Communications, or a related field.
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Proven experience in B2B lead generation, sales development, or business development roles (preferably in SaaS or tech startups).
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Strong proficiency with CRM systems (e.g., HubSpot, Salesforce, Pipedrive).
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Experience with lead research tools such as Apollo.io, ZoomInfo, or LinkedIn Sales Navigator.
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Excellent written and verbal communication skills with a persuasive and professional tone.
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Strong understanding of outbound prospecting techniques and email marketing strategies.
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Ability to handle multiple campaigns and prioritize effectively in a remote environment.
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Analytical mindset with the ability to interpret lead data and adjust strategies accordingly.
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Comfortable using automation and productivity tools (Google Workspace, Slack, Notion, etc.).
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Self-motivated, disciplined, and capable of working independently with minimal supervision.
Experience:
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2–4 years of experience in B2B lead generation, preferably within SaaS or technology-driven industries.
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Demonstrated track record of meeting or exceeding lead generation and pipeline growth goals.
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Prior experience working in a remote, startup, or high-growth environment is a plus.
Working Hours:
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Remote, Full-Time Role (USA Only)
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Flexible working hours with overlap between EST and PST time zones.
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Must be available for weekly virtual team meetings and progress updates.
Knowledge, Skills, and Abilities:
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Deep understanding of B2B SaaS business models, buyer journeys, and decision-making processes.
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Strong analytical and problem-solving skills to identify qualified opportunities efficiently.
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Excellent interpersonal and networking skills to build lasting professional relationships.
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Ability to work collaboratively with cross-functional teams across marketing, sales, and product.
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Familiarity with cold outreach best practices and data protection regulations (CAN-SPAM, GDPR).
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Tech-savvy with a keen interest in the latest tools, platforms, and lead generation trends.
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Resilient, adaptable, and goal-oriented with a passion for achieving measurable results.
Benefits:
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Competitive base salary with performance-based incentives and bonuses.
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100% remote work flexibility from anywhere in the USA.
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Access to modern tools and CRM platforms to streamline workflow.
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Career development and training opportunities in sales and marketing automation.
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Collaborative and inclusive team culture that values innovation and creativity.
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Opportunity to work with a fast-growing SaaS startup making a real impact in the digital space.
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Health and wellness perks (for eligible employees).
Why Join Fresher Jobs:
At Fresher Jobs, we’re redefining the way modern businesses connect with talent and technology. Our culture is built on collaboration, innovation, and growth. We believe in empowering our employees to take ownership of their work and explore new ideas that drive success.
By joining our team, you’ll have the chance to make a measurable impact in a fast-evolving tech ecosystem. You’ll work with forward-thinking professionals, gain hands-on experience with the latest sales tools, and grow your career in a company that values your ambition and creativity.
If you’re driven, analytical, and eager to be part of a thriving remote-first SaaS organization, Fresher Jobs is the perfect place to accelerate your professional journey.
How to Apply:
Interested candidates are invited to apply by submitting the following:
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An updated resume showcasing relevant experience in lead generation or sales.
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A brief cover letter describing your success in past campaigns and why you’re excited to join Fresher Jobs.
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(Optional) Any case studies, metrics, or examples of lead generation success stories.
📧 Submit your application to: careers@fresherjobs.com
Please use the subject line: “Application – Lead Generation Specialist (Remote, USA – B2B SaaS Startup)”